Aimee: In general, every piece starts in the same way. Once I have the idea—whether it arrives gradually or in a sudden flash of inspiration—I dive headfirst into research. I absolutely adore it. I’ll spend hours exploring historical archives, the public domain, vintage scrapbooks, and antique ephemera—anything and everything that can help me bring this idea to life.
Once I’ve gathered all my assets, the real magic begins: a dance between my imagination and technology. I work on a display, which gives me limitless creative freedom to draw, paint, and build photo montages. I also incorporate 3D elements, scanned images, and my own photography. I’ve been passionate about photography since I got my first Nikon FM10, and I love incorporating my own stock photos.
It’s this wonderful mix of passions—history, storytelling, photography, traditional and digital art—all coming together. I keep working and shaping the piece, letting the story unfold.
Are there any essentials to your design process?
Aimee: The biggest essential to my design process is that it has to feel fun and magical for me. My studio is my private wonderland—whimsically curated to inspire me the
moment I walk in. It’s filled with colour, detail, and little treasures that might seem chaotic to others, but for me it’s the perfect environment to spark creativity. I light candles, play music, and surround myself with textures and objects that delight me. That atmosphere helps me stay in the flow and create art I would personally want to buy.
Another essential ritual happens outside the studio. I often start my day with a visit to a thrift store or antique shop. I roam the aisles slowly, taking in everything. Each object I see tells a story—sometimes a single item will spark an entire new idea. The folks at my local shops all know me well because it’s such a regular part of my routine. Those little adventures set my imagination spinning in the best possible way.